If You Are a "Green" or Wellness Professional...
Let Yourself Experience an EPIC WIN.
Surprise Yourself with Just How Much Good You Can Do!
into Strong, Bold Brands.
►
Dear Values-Driven Professional...
First... Thank you for working to make our world better.
Now, if you are almost (but not quite) satisfied with your success and maybe a little discouraged or exasperated with the tepid results of your current marketing . . .
WHAT MIGHT HAPPEN WHEN YOU. . . ?
- Rethink Your Business Strategies
- Reframe the Value You Offer, and then
- Craft Simple, Clear, Engaging Messages?
Might you — systematically — double or even triple your profits? Maybe. Probably. (Let's find out.)
Best of all, in the process, you will help
"Make the World Better. . . for Others."
Look. It's like this. . .
"There is really just one thing that's preventing people
from doing business with you. . ."
Do You Know What It Is?
(How much is it costing you not to know?)
"In almost all of today's marketing, there is
one single bedazzling ingredient that's missing. . ."
Do You Know What It Is?
Need a hint? Watch this 2-minute Video. . .
"And, to make people irrationally crave your product or service,
there is really just one thing that you must convince them of. . ."
Do You Know What It Is?
(Come. Discover It. In My Workshop.)
1930-1931. The Empire State Building
Completed in 410 days.
► Come, Step above the Clouds
into a "Circle of Safety" and
Discover the Power of
Compassionate Marketing.
All NYC Workshops
and One-on-One Coaching Sessions
Are Held Quietly, Behind Closed Doors,
on the 59th Floor of
The Empire State Building.
Create Ideal Clients; Systematize Your Success.
Discover: Simple Marketing. Engaging Branding. Prosperity.
Read What Other Clients Wanted to Say:
► "Jim Murray must have invented social entrepreneurism. His insights are boundless. He has a grasp of an organization's goals, objectives and needs.
"Good ideas flow from him like a fountain. He exudes a humble, yet matter of fact, confidence based on a foundation of good sense, practicality, and experience.
"It is as if he knows your job better than you and has been doing your job successfully for decades."
Tom O'Grady
Executive Director
Southeast Ohio History Center
► "Jim Murray is a masterful marketing mind!
"We have implemented many of his suggestions and hope to continue to work with him in the future."
Susan Urano
Executive Director
The Athens Foundation
► "Participating in Jim Murray's all-day marketing seminar both empowered and inspired me.
"I was locked into my own limiting and intimidating ideas about marketing and the approach to marketing Jim introduced was unconventional and refreshing.
"I found the ideas liberating and useful and hadn't realized how tied up in knots I was about marketing. I now feel much more confident and focused."
Alicia Bustamante, Director
Yoga Studio 6 LIC
Long Island City, NY
► "Jim's perspectives fundamentally changed the way we communicate with our research-study patients,
which has both directly — and indirectly — led to many short-term and long-term successes."
Brian C. Clark, Ph.D. - Executive Director
Ohio Musculoskeletal and Neurological Institute
Heritage College of Osteopathic Medicine
Ohio University
► "Replace Confusion with Clarity and Confidence."
(Clarity is Empowering.)
► Compassionate Marketing Tip #17:
If you are delivering value, you are in the business of transformation.
Ask yourself: "How will my client change because of me?"
Even better, ask: "Who would I like for my client to become?"
► Especially when we are engaged in
Business-to-Business marketing — perhaps selling an industrial or high-tech product...
It's easy to assume that corporate or institutional buying decisions are made rationally, not emotionally.
It's easy to overlook the fact that you're not selling to a monolithic corporate structure but to a real person who has certain fears and uncertainties and worries about their future or their reputation for doing business with you.
Whether your client is a government purchasing agent, a medical lab technician, a systems engineer, a truck dispatcher, a major contractor, or a Fortune 500 Vice President...
Each one is a human being who — even while in the corporate world — has feelings, worries, problems, hopes, and dreams.
So, what if you set out to help transform this individual so that they could become... a more confident purchasing agent? A more self-assured and technically-savvy corporate exec? Or a more articulate champion of "green technology" within the corporate culture?
What Can You Do to Help Them Change?
How can you enrich their life and make their job easier? How can you make them feel like a hero within their organization? And how can you earn their trust, make them feel smart, confident, and important — and maybe even proud about themselves — for choosing to trade with YOU?
"Can you make me less scared?
Will you help me feel more strong
and important?"
“Words are, of course, the most powerful drug used by mankind.”
- Rudyard Kipling
"Change Your Words. Change the World."
Discover How to Magnify Your Impact,
Clearly Articulate the Value You Offer,
Build Your Marketing Confidence, and Prosper.
(Let EmersonThoreau Blaze You a Trail.)
► “Just remember: Marketing is not something you do to people, it's something you do for them. You're really in the business of dream-fulfillment.
By moving people closer
to their dreams...
By romancing them and showing them you have exactly what they need to seize their goal and transform themselves into the person they hope to become...
Aren't you doing them a noble service?” - JM
► Hey, thanks for reading, but more importantly,
thanks for being one of the exceptional "good guys"
and for living more-closely to your dreams
(and your full greatness.)
Jim Murray
P. S. If you are a wellness or green professional and you want to build more consistent and reliable profits
-- or you're just not yet quite where you want to be -- why not give yourself a break? Contact me. Why? Because. . . There is no need for you to continue feeling frustrated or overwhelmed and not-quite-satisfied with your profits. You know, it's not "cheating" for you to explore my simple framework and to adopt some pretty astonishing strategies for extraordinary success.
(Maybe you should give them a try.)
"Do Better Good with Better Marketing."
"Our dignity as humans gives us responsibility to others."
- E. F. Schumacher
